# Milever Winter Max-S1 MW675 – Reliable Winter Tire for Confident Driving Engineered for superior performance in cold weather conditions, the Milever Winter Max-S1 MW675 delivers strong grip on snow and ice. Its advanced tread design helps reduce braking distances and enhances handling, giving you greater control during winter months. This tire features a durable rubber compound that remains flexible in low temperatures, ensuring consistent road contact and improved safety. The optimized groove layout effectively channels slush and water away, minimizing the risk of hydroplaning. Ideal for passenger cars and compact SUVs, the Winter Max-S1 MW675 balances comfort and performance, making it a smart choice for drivers facing harsh winter conditions. Its quiet tread pattern also contributes to a smoother, more comfortable ride. What makes this tire suitable for winter? It’s built with cold-weather rubber and biting edges that enhance traction on snow and ice. Can it handle wet roads? Yes, the tread efficiently evacuates water, maintaining grip in slush and rain.
The Tire Labeling Ordinance specifies the information requirements on fuel efficiency, wet grip and external rolling noise from tires. In addition, reference is made to the winter properties of the product.
The EU 1222/2009 regulation that has been in force since November 1st, 2012 has been revised and will be replaced by regulation EU 2020/740 from May 1st, 2021; From this point on, new requirements apply. The rating classes for fuel efficiency, wet grip and exterior noise have been changed and the layout of the EU label has been adjusted. The manufacturer's product data sheets stored in the EU database can be downloaded via a QR code integrated into the label. Information on snow grip and ice grip is also newly included for tires that meet these criteria.
The following tires are exempt from the regulation: - tires that are designed exclusively for installation on vehicles that were first registered before October 1, 1990 - retreaded tires (until a corresponding extension of EU VO 2020/740 has taken place) - professional off - Road tires - Racing tires - Tires with additional devices to improve traction, eg studded tires - T-type emergency tires - Tires with a permissible speed below 80 km/h - Tires for rims with a nominal diameter ≤ 254 mm or ≥ 635 mm
The criteria and evaluation classes at a glance
fuel efficiency
The fuel consumption depends on the rolling resistance of the tyres, the vehicle itself, the driving conditions and the driving style of the driver. The measured rolling resistance (rolling resistance coefficient) of the tire is divided into classes A (highest efficiency) to E (lowest efficiency).
If a vehicle is completely equipped with class A tires, a consumption reduction of up to 7.5%* is possible compared to class E tyres. In the case of commercial vehicles, it can even be higher. (Source: European Commission Impact Assessment * when measured according to the test methods set out in Regulation (EU) 2020/740)
Please note: Fuel consumption depends to a large extent on your own driving style and can be significantly reduced by driving in an environmentally friendly manner. Tire pressure should be checked regularly to improve fuel efficiency.
wet grip
Wet grip is divided into classes A (shortest braking distance) - E (longest braking distance).
If a car is equipped with class A tires, compared to class E tires, a braking distance of up to 18 m can be reduced when braking from 80 km/h (on a road surface with average grip).* *Source: wdk Economic Association of the German Rubber Industry eV
Please note: Traffic safety depends to a large extent on your own driving style. The stopping distances must always be observed. Tire pressure should be checked regularly to improve wet grip.
External rolling noise
The noise emitted by a tire affects the overall volume of the vehicle and affects not only your own driving comfort, but also the noise pollution of the environment. In the EU tire label, the external rolling noise is divided into 3 classes from A (lowest rolling noise) - C (highest rolling noise), measured in decibels (dB) and compared with the European noise emission limit values for external tire rolling noise.
A The pictogram with the classification "A" indicates that the tire's external rolling noise is more than 3 dB below the EU limit value in force until 2016. B The "B" classification means that the tyre's external rolling noise is up to 3 dB below or equal to the EU limit value in force until 2016. C The classification "C" indicates that the specified limit value is exceeded.
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